Get More Visitors with Social Media Buttons

If you’re interested in increasing your traffic through social media you should be focusing time and effort on writing the best content possible and connecting with other social media users. However, one easy change that you can make is to start using social media icons on your site so visitors can vote for your content.

Voting buttons and icons work well for very simple reasons. First, they encourage visitors to vote for your content. And second, they make it easy for visitors to do so.

Things You Don’t Want to Do with Social Media Voting Buttons

Because voting buttons and icons have potential to send more traffic, and because it is an easy change, many bloggers wind up going overboard. You’ve probably seen a number of blogs that have tons and tons of voting buttons.

This is a bad approach to take. Too many icons and buttons will leave you with a very cluttered blog that isn’t easily readable, and it will be distracting to readers. Additionally, this approach tends to result in votes that are spread out over a large number of social media sites, which will usually produce poor results.

If you have 20 different voting buttons on your site and you get one vote through each button, you’ll see very little, if any, traffic as a result. However, if you have one or two voting buttons and you get 20 votes, it will make a difference in your traffic levels (depending on the particular social media sites).

By using fewer icons/buttons you can indicate to visitors which social media sites are the most important ones for you. If you’re using too many buttons it can be confusing and they have no idea where you would most like to receive the votes.

Ways to Use Social Media Icons

The best approach is to only use about two or three buttons on your blog to produce maximum results. Pick the sites that you target based on how well they match up with your blog’s audience, as well as their potential to send visitors to your blog.

Another thing to keep in mind is that small bloggers will typically not have the best results if they are only targeting major social media sites like Digg. With a small audience, you are much more likely to get significant exposure from a smaller niche-specific social media site that will require fewer votes in order to become “popular.”

Some blogs will have an audience that consists largely of people that do not use social media. If this is the case for you, consider using your blog to inform your readers about a particular social media site, how they can use it, and how they can vote for you.